We exist in an image age where audiences expect their visual senses to be treated to a feast of stunning and attention grabbing images. Online, in print, on TV, in video, images are expected to be big, bold and sensory. Pictures are expected to tell a story and leave an impression upon the viewer.
And video tells a thousand pictures. Moving images in short, engaging snippets are used to great effect on so many broadcast platforms now. Websites, social media, newsletters, billboards, in fact any delivery platform to your target audience, video is all around us and tells your story with style, substance and impact.